A surge of excitement across consumers and businesses—combined with broad, easy access to the technology—has led us to an inflection point for generative artificial intelligence (AI).
Most leaders recognize the importance of this moment and the need to quickly develop a strategy to explore generative AI. But many may still have questions about it, including:
- What is generative AI?
- How is generative AI different from AI or ML?
- What are the main business use cases?
- How can we use generative AI to integrate with our applications?
- How should I start?
- What are the risks, and how can they be mitigated?
This business innovation brief provides an overview of generative AI, outlining its capabilities, use cases, and business value. It also offers valuable insights from Amazon Web Services (AWS) subject matter experts, leveraging our extensive knowledge and experience in AI and machine learning (ML) technologies.
